Today I’m going to show you how to grow your YouTube channel in 2023.

In this article you’re going to learn exactly how to get more views and subscribers.


Let’s dive right in.


Find Untapped Video Keywords


Keyword research is the backbone of a successful YouTube strategy. Start by identifying untapped video keywords in your niche. Tools like Google Keyword Planner, TubeBuddy, or Ahrefs can help you discover relevant keywords with substantial search volume and manageable competition. These keywords will be the foundation of your video content.


Creating Videos Optimized For "Watch Time"




YouTube's algorithm places a strong emphasis on watch time. To keep viewers engaged and watching your videos for longer, follow these tips:


Compelling Content: Craft attention-grabbing intros and provide value early in your videos to hook your audience.


Structured Narratives: Organize your content logically with a clear beginning, middle, and end.


Interactive Elements: Encourage viewers to like, comment, and subscribe throughout your video.


Quality Over Quantity: Focus on creating high-quality, informative, or entertaining content that viewers won't want to click away from.


Optimize Your YouTube Videos



Video optimization is crucial to improve discoverability. Pay attention to the following aspects:


a. Titles

Craft attention-grabbing video titles that include your target keywords. Keep them concise and intriguing to entice clicks.


b. Descriptions

Write detailed video descriptions with relevant keywords. Use the first few lines to provide a compelling summary of your video.


c. Tags

Include a mix of broad and specific tags related to your content. Tags help YouTube understand your video's context.


d. Closed Captions

Adding closed captions can improve accessibility and SEO. YouTube can index the content of captions, enhancing searchability.


Design Attention-Grabbing Thumbnails



Thumbnails are your video's first impression. Design custom thumbnails that are visually appealing, relevant to the video's content, and feature readable text. A standout thumbnail can significantly increase your click-through rate (CTR).


Create (and Promote) Optimized Playlists


Organizing your videos into playlists enhances user experience and encourages longer viewing sessions:


Categorize Content: Group related videos into playlists, making it easier for viewers to find more of your content.


Optimize Playlist Titles: Craft descriptive playlist titles and include relevant keywords.


Promote Playlists: Share your playlists on social media and within your videos to encourage viewers to watch multiple videos in a session.


Promoting Videos To Your Audience

Your existing audience is a valuable asset. Promote your videos to them:


Email Subscribers: Send notifications to your email subscribers whenever you upload new content

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Social Media: Share your videos on your social media platforms to reach a broader audience.


Community Posts: Utilize YouTube's community tab to update your subscribers about upcoming videos or channel news.



Turning Viewers Into Subscribers

Converting viewers into subscribers is crucial for channel growth:


Call to Action (CTA): Encourage viewers to subscribe and click the notification bell for updates.


Offer Value: Make it clear why viewers should subscribe, such as access to exclusive content or regular educational videos.


Bonus Step: Ranking Videos in Google Search

Expand your reach beyond YouTube by ranking your videos in Google search results. To achieve this:


Keyword Optimization: Optimize your video titles, descriptions, and tags for Google search.


High-Quality Thumbnails: Google often features video thumbnails in search results, so ensure yours are attention-grabbing.



(FAQs)


How long does it take to see significant growth on YouTube?

Growth on YouTube varies, but it often takes several months of consistent, high-quality content creation to see substantial results.


Should I focus on quantity or quality when creating videos?

Quality should always be a priority. Create content that provides value and engages your audience, even if it means producing fewer videos.


How can I engage with my YouTube audience effectively?

Respond to comments, ask for feedback, and consider hosting live Q&A sessions or community polls to interact with your viewers.


Can I monetize my YouTube channel once I reach a certain subscriber count?

Yes, YouTube offers monetization options, including ad revenue and channel memberships, once you meet the eligibility requirements.


Are there any copyright considerations when using music or images in my videos?

Yes, be mindful of copyright laws. Use royalty-free music and images or obtain proper licenses to avoid copyright issues.



Ready to take your YouTube channel to new heights? Follow these steps, stay creative, and keep learning to grow your audience and achieve your YouTube goals. Happy YouTubing!